Brianna
Koch
Senior Product Designer at Artera
"Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops"
"Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops"
Thu April 25 - 5:20 PM EDT/New York (See in local time)
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04/25/2024 5:20 PM
04/25/2024 05:40 PM
America/New_York
#WTGC2024
"Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops"
#WTGC2024
"Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops"
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https://www.womentech.net/vfairs
"Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops"
"Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops"
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Session: Amplifying Creativity: A Remote-First Approach to Solution Ideation Workshops
When we envision solution ideation workshops, we often picture a team working synchronously in a room, likely sketching low-fidelity designs, and voting to build consensus on which ideas to pursue. When our work landscape shifted to remote and hybrid work, many of us re-created these meetings digitally, only to experience the same workshops feeling less productive when held over videoconference. In this talk, I'll share how adjusting my remote workshop format led to my teams generating better, more creative ideas, accompanied by supporting evidence from neuroscience and psychology research on creativity. Whether your team is remote, hybrid, or in-person, this talk will share new tactics for running ideation workshops that lead to more creative ideas, happier development teams, and better outcomes for your users.Key Takeaways
- Practical tips to implement in any group solution ideation session (and individual ideation!) that will yield better, more creative ideas
- An understanding of the conditions that lead our brains to have “aha” moments of creativity and guidance on how to create those conditions
- Familiarity with the phases of the creative process and a new ideation workshop format that encompasses all phases of the creative process
Bio
Brianna Koch has worked in product design for 8 years. She currently works as a Senior Product Designer at Artera where she is focused on improving patient health outcomes by enabling better communication between patients and their healthcare providers. She resides in San Diego, CA.